B2C and B2B Consumers Have Gone Mobile
Promote where they spend 90% of their mobile phone time -- In Apps.
And do it cost effectively with your own app at $99/month.
B2C and B2B Consumers Have Gone Mobile
Reach them where they spend
90% of their mobile phone time --
In Apps.
And do it cost effectively at $99/month.
9 Reasons Your BIA
Needs A Mobile App
Meet Consumer Demand
85% of mobile phone users prefer an app to a mobile website.
Compuware
Boost Local Shopping
Nearly 80% of People Use Shopping Apps While at Home, and Most Use Them Frequently - At Least 2-5 Times a Week.
Visual Objects
Support Promotions
65% of consumers use shopping apps to receive exclusive deals/offer.
Clutch
Consumer Engagement
Canadians spend on average 4.4 hours daily in apps.
App Annie
Competitive Advantage
Almost all consumers (88%) have at least one shopping app on their phone. Half of consumers have more than four, and 9% have more than 10.
New Store
Coupon Offers
94% of people use coupons and 38% buy more than they intended because they have a coupon. Among frequent coupon shoppers, 83% had coupons affect their purchasing behavior.
Credit Donkey
Support B2B Members
73% of companies who use mobile applications for sales saw a gain in their overall productivity.
IDG Research
Event Booster
60% of smartphone users are using their devices at social gatherings and events.
Events.com
Member Engagement
Average session length in an app is 20.04 minutes.
Statista
The Power of Push And In-App Notifications
Front Of Phone Notifications
Get Noticed
Push notifications that appear on the front of your phone are quickly becoming the most popular channel to market to customers and for good reason.
EFFECTIVE
Average Push notification opt-in is 60% with a deliverability rate of 90%, and a click rate that is 7x higher than that of email marketing and 40% of users interact with the app within one hour of getting it.
Campaign Monitor,
E-Goi
AFFORDABLE
Sending push notifications through your app is completely free and delivered to 100% of your customers who have opted-in vs. social media where only a small proportions will see your post.
EXPECTED
70% of app users feel push notifications are useful. Consumers want want them from their favourite retailers so they can stay in touch on new products, read about promotions, be aware of sales.
e-Goi
In-App Notifications
Produce Results
That Can't Be Ignored
In-app notifications can gently guide users towards your most valuable features
and educate them on the benefits. They are highly effective.
EFFECTIVE
In-App messages boast an astonishing 28% click through rate.
Reckless
ENGAGING
In-app messages drive your audience to take action.
EFFICIENT
They reach customers when they are most likely to be interested.
